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About 150 years ago, General appeared as an Loose snus. Then the second generation showed up in the 80s with the portion snus. In 2014, the third generation was launched with the name G.3, which had a slim shape for better fit and lower drip and even higher niccotine strength in its portions for a stronger feeling. Now, G.4 is here, the fourth generation that has grown to be an all white snus.

Slim All White

The demand for whiter snus is increasing every day and to silence the people, General came with G.4, so as not to spoil the experience you are used to, General has used new technology to produced fully-white portions totally free from tobacco flavor, with the same feel and consistency.

By assembling fibers with a small proportion of light tobacco, G.4 is an all-white snus before, during and after use. With its low drip and comfortable fit, this snus delivers a similar nicotine experience like all other white snus found in the Swedish Match collection.

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